[vc_row][vc_column][vc_column_text spacing_heading=”” spacing_heading_tab=”” spacing_heading_mobile=””]The Fair trade badge can be found in many products when we go to a super market or a specialized store, ranging from clothing all the way to coffee, but what is it really? And does it make a difference to purchase merchandise which has the Fair Trade certification? Even if it means that you have to pay a little bit more?<\/p>\n
Read on Coffee lover, in this article we will explain this in depth.<\/p>\n
This Article contents:<\/p>\n
<\/a><\/p>\n It all started in the United States with Edna Ruth Byler<\/a>, the founder of Ten Thousand Villages, a non-profit trade organization. Edna was moved to take action by the poverty she witnessed after a trip to\u00a0Puerto Rico\u00a0in 1946. She started selling handcrafted products from the trunk of her car seeking to provide sustainable economic opportunities for artisans in developing countries. After 70 years they are still in operations with 100 stores in the US and Canada and are one of the founding members of the International Fair Trade Association (IFT).<\/p>\n Fairtrade is a global movement that seeks to give better conditions to farmers\/producers in developing nations, mainly located in Africa, Asia, and Latin America.<\/p>\n This organization works directly with businesses, consumers, and campaigners to secure better deals and pay higher prices in order to help farmers, workers, and their families.<\/p>\n Fairtrade is about better prices, decent working conditions, local sustainability, and fair terms of trade for farmers and workers in the developing nations. By requiring companies to pay sustainable prices (which must never fall lower than the market price), Fairtrade addresses the injustices of conventional trade, which traditionally discriminates against the poorest, weakest producers. It enables them to improve their position and have more control over their lives.<\/p>\n With this video, you can better understand how fairtrade works in a real situation:<\/a>How it all started<\/h2>\n
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